Overview: We are seeking a forward-thinking Personalization & Journey Optimization Strategist to lead the design... and conversion outcomes. This hybrid role combines the strategic use of personalization technologies (like Salesforce Marketing...
and behavioral analytics Personalization and audience activation Enable real-time customer segmentation for Adobe Journey...
implementing on-site personalization based on a user's profile settings Experience working with Figma, Miro, and Adobe CC...
and personalization: Organize and execute targeted and personalized campaigns across channels, including web, email, social, paid..., AEM Experience implementing on-site personalization based on a user's profile settings Experience implementing A/B...
. Technical Skills Preferred: Previous experience with JIRA, Power BI, Salesforce Marketing Cloud Personalization, Sitecore...